Tradeshow Marketing

Outside of the hangovers, tradeshows and technical meetings are very effective ways to reach a large number of potential buyers of your product or service. We understand that tradeshows are not cheap ($35 a day to rent a garbage can!), which is why we work to ensure that your tradeshow investment generates the highest possible return at the lowest possible cost per lead.

While some companies simply set up their booth and wait for customers to come, we identify pre-show, at-show, and post-show marketing opportunities that maximize results from trade show initiatives. Oftentimes we are at shows like AACR, Experimental Biology, ASCEB, AAPS, SFN, BIO, and CPhI providing on-site support for several of our clients. Our events calendar is a pretty good way to find out where we will be next.

Contact us if you're looking for help marketing or coordinating an event in the life science, biotech or pharma space. Our integrated tradeshow marketing services generally include:

• Show identification and selection
• Booth/theme design
• Trade show logistics coordination
• At-show public relations
• Speaker placement
• Pre-show/post-show direct marketing
• Lead management and follow-up
• Sponsorship coordination
• Giveaway/handout development
• Poster development